Interactive Game Seeped In Traditional Chinese Culture

The Chinese dragon lost its pearl. Who can collect enough Chinese Qi – [‘Chi’] energy – to bring it back? That’s your mission in the QiGame.

The QiGame is a commissioned game for The Tropenmuseum Junior (TMJ) in Amsterdam. Once every three years, TMJ presents a complete new exhibition in which children from the ages of 6 to 13 can get acquainted with another culture in an interactive way. At the moment, TMJ is busy creating a museum experience about Chinese culture. The exhibition ‘The Qi of China’ will open on October 9, 2009.

TMJ asked game producer Submarine to translate the main idea behind the museum exhibit to a game experience. Out of this collaboration the concept for the QiGame was born. QiGame is an online game that, as you play it, lets you get acquainted with some of the elements that define Chinese culture, such as Chinese characters, the subtle balance of yin and yang in Chinese food, acupuncture, Feng Shui, Kung Fu, the Chinese Dragon, and the concept of ‘Qi’.

The game and exhibition are designed to complement each other. We expect this will have a positive effect on the number of visitors of both projects. The QiGame is an extension of the exhibition at TMJ. Visitors of the show and players of the game build up their Qi by correctly executing a series of Chinese activities.

Together we looked for innovative ways to let children to experience a number of key cultural values in Chinese culture. The stakes were high. And where TMJ turns a museum visit into a complete and immersive experience, Submarine has developed a narrative game concept that offers a new gaming experience. The games are accessible and fun to play as well as innovative in terms of design and gameplay.



Producer: Submarine
Release: 2009
Client: Tropenmuseum Junior Amsterdam
Genre: Online Game



© Tropenmuseum Junior

Head: Marielle Pals
Line producer: Annemiek Spronk
Redactional team: Liesbet Ruben, Babette van Ogtrop, Mohammed Babazadeh
Marketing: Juha van ‘t Zelfde

QiGame is a Submarine Production

Producers: Bruno Felix, Femke Wolting
Production Management: Heleen Groenendijk
Game Design & Lead Developer: Sander Hassing
Visual Design: Antonio Consilvio, Lennard Schuurmans, Simon Buijs
(Flash) Developers: Jorrit de Vries, Pascal Strijbos, Daniel van Gils
Webdevelopers: Camillah Ringes, Klaas van der Molen
Sound Design: Raoul Matheron

Fai Wan
Text writer: Pieta Harsveld
Director and camera: Marijke Hoebee




Spin Award for Best gaming concept and Best crossmedia concept (The Netherlands, 2009)

Artifex Award (The Netherlands, 2009)

Gouden Reiger (The Netherlands, 2010)

Gouden Apenstaart for Best game by professionals (The Netherlands, 2010)